Matcha Tea Powder Market, Global Outlook and Forecast 2023-2029
Report Code: KNJ1507770 No. of Pages: 73 Category: Food and Beverage
Publisher: Date of Publish:
Publisher: Date of Publish:
Matcha Tea Powder is shade-grown green tea, and it is famous for being used in the tea ceremony of Japan; the leaves of which are hand-picked, steamed, air dried, de-stemmed and slow-ground on granite wheels to produce a calming, antioxidant powerhouse drink which burns fat and increases energy and focus.
It is special in two aspects of farming and processing: the green tea plants for matcha are shade-grown for about three weeks before harvest, and the stems and veins are removed in processing. During shaded growth, the plant Camellia sinensis produces more theanine and caffeine. This combination of chemicals is considered to account for the calm energy people might feel from drinking matcha. The powdered form of matcha is consumed differently from tea leaves or tea bags, and is dissolved in a liquid, typically water or milk.
Matcha tea is unique because the process of shading and harvesting increases the content of L-Theanine, an amino acid that helps balance the caffeine. While matcha may contain the same caffeine as other types of tea, the L-Theanine is known to create calmness without drowsiness.
In the Tang Dynasty in China, green tea was powdered and dried into bricks for easy use. People could then break off a small piece of the dried tea brick and stir into hot water. This provided a shelf stable green tea that was easy to travel with.
In the 1100s, a Japanese monk brought the idea of powdered tea to Japan, and this eventually evolved into the traditional chanoyu ceremony. Though the tradition of drinking powdered green teas has lost popularity in China until recent years, the tradition has persisted in Japan. Though originally only royalty and Samurai warriors were given Matcha because it was so time consuming and expensive to produce, it is now a popular drink throughout Japan.
For Matcha, the best tea bushes are selected and shaded from the sun for 3 weeks before harvest. Then, the best leaves are selected and ground by hand to produce a fine, bright green powder.
This report aims to provide a comprehensive presentation of the global market for Matcha Tea Powder, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Matcha Tea Powder. This report contains market size and forecasts of Matcha Tea Powder in global, including the following market information:
Global Matcha Tea Powder Market Revenue, 2018-2023, 2024-2029, ($ millions)
Global Matcha Tea Powder Market Sales, 2018-2023, 2024-2029, (K MT)
Global top five Matcha Tea Powder companies in 2022 (%)
The global Matcha Tea Powder market was valued at US$ million in 2022 and is projected to reach US$ million by 2029, at a CAGR of % during the forecast period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.
The U.S. Market is Estimated at $ Million in 2022, While China is Forecast to Reach $ Million.
Drinking-use Matcha Tea Segment to Reach $ Million by 2029, with a % CAGR in next six years.
The global key manufacturers of Matcha Tea Powder include Guizhou Gui Tea Group Co.,Ltd., Aiya, Marushichi Seicha, ShaoXing Royal Tea Village CO.,LTD., Zhejiang Huamingyuan Tea Co., Ltd., Marukyu Koyamaen, Yanoen, DoMatcha and ujimatcha, etc. in 2022, the global top five players have a share approximately % in terms of revenue.
MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Matcha Tea Powder manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
Global Matcha Tea Powder Market, by Type, 2018-2023, 2024-2029 ($ Millions) & (K MT)
Global Matcha Tea Powder Market Segment Percentages, by Type, 2022 (%)
Drinking-use Matcha Tea
Additive-use Matcha Tea
Global Matcha Tea Powder Market, by Application, 2018-2023, 2024-2029 ($ Millions) & (K MT)
Global Matcha Tea Powder Market Segment Percentages, by Application, 2022 (%)
Drinking Tea
Pastry
Ice Cream
Beverage
Global Matcha Tea Powder Market, By Region and Country, 2018-2023, 2024-2029 ($ Millions) & (K MT)
Global Matcha Tea Powder Market Segment Percentages, By Region and Country, 2022 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies Matcha Tea Powder revenues in global market, 2018-2023 (Estimated), ($ millions)
Key companies Matcha Tea Powder revenues share in global market, 2022 (%)
Key companies Matcha Tea Powder sales in global market, 2018-2023 (Estimated), (K MT)
Key companies Matcha Tea Powder sales share in global market, 2022 (%)
Further, the report presents profiles of competitors in the market, key players include:
Guizhou Gui Tea Group Co.,Ltd.
Aiya
Marushichi Seicha
ShaoXing Royal Tea Village CO.,LTD.
Zhejiang Huamingyuan Tea Co., Ltd.
Marukyu Koyamaen
Yanoen
DoMatcha
ujimatcha
AOI Seicha
Outline of Major Chapters:
Chapter 1: Introduces the definition of Matcha Tea Powder, market overview.
Chapter 2: Global Matcha Tea Powder market size in revenue and volume.
Chapter 3: Detailed analysis of Matcha Tea Powder manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of Matcha Tea Powder in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Global Matcha Tea Powder capacity by region & country.
Chapter 9: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 10: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 11: The main points and conclusions of the report.
1 Introduction to Research & Analysis Reports
1.1 Matcha Tea Powder Market Definition
1.2 Market Segments
1.2.1 Market by Type
1.2.2 Market by Application
1.3 Global Matcha Tea Powder Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global Matcha Tea Powder Overall Market Size
2.1 Global Matcha Tea Powder Market Size: 2022 VS 2029
2.2 Global Matcha Tea Powder Revenue, Prospects & Forecasts: 2018-2029
2.3 Global Matcha Tea Powder Sales: 2018-2029
3 Company Landscape
3.1 Top Matcha Tea Powder Players in Global Market
3.2 Top Global Matcha Tea Powder Companies Ranked by Revenue
3.3 Global Matcha Tea Powder Revenue by Companies
3.4 Global Matcha Tea Powder Sales by Companies
3.5 Global Matcha Tea Powder Price by Manufacturer (2018-2023)
3.6 Top 3 and Top 5 Matcha Tea Powder Companies in Global Market, by Revenue in 2022
3.7 Global Manufacturers Matcha Tea Powder Product Type
3.8 Tier 1, Tier 2 and Tier 3 Matcha Tea Powder Players in Global Market
3.8.1 List of Global Tier 1 Matcha Tea Powder Companies
3.8.2 List of Global Tier 2 and Tier 3 Matcha Tea Powder Companies
4 Sights by Product
4.1 Overview
4.1.1 By Type - Global Matcha Tea Powder Market Size Markets, 2022 & 2029
4.1.2 Drinking-use Matcha Tea
4.1.3 Additive-use Matcha Tea
4.2 By Type - Global Matcha Tea Powder Revenue & Forecasts
4.2.1 By Type - Global Matcha Tea Powder Revenue, 2018-2023
4.2.2 By Type - Global Matcha Tea Powder Revenue, 2024-2029
4.2.3 By Type - Global Matcha Tea Powder Revenue Market Share, 2018-2029
4.3 By Type - Global Matcha Tea Powder Sales & Forecasts
4.3.1 By Type - Global Matcha Tea Powder Sales, 2018-2023
4.3.2 By Type - Global Matcha Tea Powder Sales, 2024-2029
4.3.3 By Type - Global Matcha Tea Powder Sales Market Share, 2018-2029
4.4 By Type - Global Matcha Tea Powder Price (Manufacturers Selling Prices), 2018-2029
5 Sights by Application
5.1 Overview
5.1.1 By Application - Global Matcha Tea Powder Market Size, 2022 & 2029
5.1.2 Drinking Tea
5.1.3 Pastry
5.1.4 Ice Cream
5.1.5 Beverage
5.2 By Application - Global Matcha Tea Powder Revenue & Forecasts
5.2.1 By Application - Global Matcha Tea Powder Revenue, 2018-2023
5.2.2 By Application - Global Matcha Tea Powder Revenue, 2024-2029
5.2.3 By Application - Global Matcha Tea Powder Revenue Market Share, 2018-2029
5.3 By Application - Global Matcha Tea Powder Sales & Forecasts
5.3.1 By Application - Global Matcha Tea Powder Sales, 2018-2023
5.3.2 By Application - Global Matcha Tea Powder Sales, 2024-2029
5.3.3 By Application - Global Matcha Tea Powder Sales Market Share, 2018-2029
5.4 By Application - Global Matcha Tea Powder Price (Manufacturers Selling Prices), 2018-2029
6 Sights by Region
6.1 By Region - Global Matcha Tea Powder Market Size, 2022 & 2029
6.2 By Region - Global Matcha Tea Powder Revenue & Forecasts
6.2.1 By Region - Global Matcha Tea Powder Revenue, 2018-2023
6.2.2 By Region - Global Matcha Tea Powder Revenue, 2024-2029
6.2.3 By Region - Global Matcha Tea Powder Revenue Market Share, 2018-2029
6.3 By Region - Global Matcha Tea Powder Sales & Forecasts
6.3.1 By Region - Global Matcha Tea Powder Sales, 2018-2023
6.3.2 By Region - Global Matcha Tea Powder Sales, 2024-2029
6.3.3 By Region - Global Matcha Tea Powder Sales Market Share, 2018-2029
6.4 North America
6.4.1 By Country - North America Matcha Tea Powder Revenue, 2018-2029
6.4.2 By Country - North America Matcha Tea Powder Sales, 2018-2029
6.4.3 US Matcha Tea Powder Market Size, 2018-2029
6.4.4 Canada Matcha Tea Powder Market Size, 2018-2029
6.4.5 Mexico Matcha Tea Powder Market Size, 2018-2029
6.5 Europe
6.5.1 By Country - Europe Matcha Tea Powder Revenue, 2018-2029
6.5.2 By Country - Europe Matcha Tea Powder Sales, 2018-2029
6.5.3 Germany Matcha Tea Powder Market Size, 2018-2029
6.5.4 France Matcha Tea Powder Market Size, 2018-2029
6.5.5 U.K. Matcha Tea Powder Market Size, 2018-2029
6.5.6 Italy Matcha Tea Powder Market Size, 2018-2029
6.5.7 Russia Matcha Tea Powder Market Size, 2018-2029
6.5.8 Nordic Countries Matcha Tea Powder Market Size, 2018-2029
6.5.9 Benelux Matcha Tea Powder Market Size, 2018-2029
6.6 Asia
6.6.1 By Region - Asia Matcha Tea Powder Revenue, 2018-2029
6.6.2 By Region - Asia Matcha Tea Powder Sales, 2018-2029
6.6.3 China Matcha Tea Powder Market Size, 2018-2029
6.6.4 Japan Matcha Tea Powder Market Size, 2018-2029
6.6.5 South Korea Matcha Tea Powder Market Size, 2018-2029
6.6.6 Southeast Asia Matcha Tea Powder Market Size, 2018-2029
6.6.7 India Matcha Tea Powder Market Size, 2018-2029
6.7 South America
6.7.1 By Country - South America Matcha Tea Powder Revenue, 2018-2029
6.7.2 By Country - South America Matcha Tea Powder Sales, 2018-2029
6.7.3 Brazil Matcha Tea Powder Market Size, 2018-2029
6.7.4 Argentina Matcha Tea Powder Market Size, 2018-2029
6.8 Middle East & Africa
6.8.1 By Country - Middle East & Africa Matcha Tea Powder Revenue, 2018-2029
6.8.2 By Country - Middle East & Africa Matcha Tea Powder Sales, 2018-2029
6.8.3 Turkey Matcha Tea Powder Market Size, 2018-2029
6.8.4 Israel Matcha Tea Powder Market Size, 2018-2029
6.8.5 Saudi Arabia Matcha Tea Powder Market Size, 2018-2029
6.8.6 UAE Matcha Tea Powder Market Size, 2018-2029
7 Manufacturers & Brands Profiles
7.1 Guizhou Gui Tea Group Co.,Ltd.
7.1.1 Guizhou Gui Tea Group Co.,Ltd. Company Summary
7.1.2 Guizhou Gui Tea Group Co.,Ltd. Business Overview
7.1.3 Guizhou Gui Tea Group Co.,Ltd. Matcha Tea Powder Major Product Offerings
7.1.4 Guizhou Gui Tea Group Co.,Ltd. Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.1.5 Guizhou Gui Tea Group Co.,Ltd. Key News & Latest Developments
7.2 Aiya
7.2.1 Aiya Company Summary
7.2.2 Aiya Business Overview
7.2.3 Aiya Matcha Tea Powder Major Product Offerings
7.2.4 Aiya Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.2.5 Aiya Key News & Latest Developments
7.3 Marushichi Seicha
7.3.1 Marushichi Seicha Company Summary
7.3.2 Marushichi Seicha Business Overview
7.3.3 Marushichi Seicha Matcha Tea Powder Major Product Offerings
7.3.4 Marushichi Seicha Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.3.5 Marushichi Seicha Key News & Latest Developments
7.4 ShaoXing Royal Tea Village CO.,LTD.
7.4.1 ShaoXing Royal Tea Village CO.,LTD. Company Summary
7.4.2 ShaoXing Royal Tea Village CO.,LTD. Business Overview
7.4.3 ShaoXing Royal Tea Village CO.,LTD. Matcha Tea Powder Major Product Offerings
7.4.4 ShaoXing Royal Tea Village CO.,LTD. Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.4.5 ShaoXing Royal Tea Village CO.,LTD. Key News & Latest Developments
7.5 Zhejiang Huamingyuan Tea Co., Ltd.
7.5.1 Zhejiang Huamingyuan Tea Co., Ltd. Company Summary
7.5.2 Zhejiang Huamingyuan Tea Co., Ltd. Business Overview
7.5.3 Zhejiang Huamingyuan Tea Co., Ltd. Matcha Tea Powder Major Product Offerings
7.5.4 Zhejiang Huamingyuan Tea Co., Ltd. Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.5.5 Zhejiang Huamingyuan Tea Co., Ltd. Key News & Latest Developments
7.6 Marukyu Koyamaen
7.6.1 Marukyu Koyamaen Company Summary
7.6.2 Marukyu Koyamaen Business Overview
7.6.3 Marukyu Koyamaen Matcha Tea Powder Major Product Offerings
7.6.4 Marukyu Koyamaen Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.6.5 Marukyu Koyamaen Key News & Latest Developments
7.7 Yanoen
7.7.1 Yanoen Company Summary
7.7.2 Yanoen Business Overview
7.7.3 Yanoen Matcha Tea Powder Major Product Offerings
7.7.4 Yanoen Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.7.5 Yanoen Key News & Latest Developments
7.8 DoMatcha
7.8.1 DoMatcha Company Summary
7.8.2 DoMatcha Business Overview
7.8.3 DoMatcha Matcha Tea Powder Major Product Offerings
7.8.4 DoMatcha Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.8.5 DoMatcha Key News & Latest Developments
7.9 ujimatcha
7.9.1 ujimatcha Company Summary
7.9.2 ujimatcha Business Overview
7.9.3 ujimatcha Matcha Tea Powder Major Product Offerings
7.9.4 ujimatcha Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.9.5 ujimatcha Key News & Latest Developments
7.10 AOI Seicha
7.10.1 AOI Seicha Company Summary
7.10.2 AOI Seicha Business Overview
7.10.3 AOI Seicha Matcha Tea Powder Major Product Offerings
7.10.4 AOI Seicha Matcha Tea Powder Sales and Revenue in Global (2018-2023)
7.10.5 AOI Seicha Key News & Latest Developments
8 Global Matcha Tea Powder Production Capacity, Analysis
8.1 Global Matcha Tea Powder Production Capacity, 2018-2029
8.2 Matcha Tea Powder Production Capacity of Key Manufacturers in Global Market
8.3 Global Matcha Tea Powder Production by Region
9 Key Market Trends, Opportunity, Drivers and Restraints
9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints
10 Matcha Tea Powder Supply Chain Analysis
10.1 Matcha Tea Powder Industry Value Chain
10.2 Matcha Tea Powder Upstream Market
10.3 Matcha Tea Powder Downstream and Clients
10.4 Marketing Channels Analysis
10.4.1 Marketing Channels
10.4.2 Matcha Tea Powder Distributors and Sales Agents in Global
11 Conclusion
12 Appendix
12.1 Note
12.2 Examples of Clients
12.3 Disclaimer
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