2024-2032 Report on Global Marketing Technology (MarTech) Market by Player, Region, Type, Application and Sales Channel

2024-2032 Report on Global Marketing Technology (MarTech) Market by Player, Region, Type, Application and Sales Channel

Report Code: KNJ1770080 | No. of Pages: 115 | Category: Services
Publisher: MAResearch | Date of Publish: Apr-2024 
The global Marketing Technology (MarTech) market size is estimated to be $368 billion in 2023, and MAResearch analysts predict it will reach $1695.6 billion by 2032, growing at a CAGR of 18.5% during the forecast period from 2024 to 2032.

This report studies the Marketing Technology (MarTech) market, covering market size for segment by type (Digital Marketing, Offline Marketing, etc.), by application (Retail & E-commerce, Media & Entertainment, etc.), by sales channel (Direct Channel, Distribution Channel), by player (SAP, Adobe, Google, Microsoft, Salesforce, etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).

This report provides detailed historical analysis of global market for Marketing Technology (MarTech) from 2018-2023, and provides extensive market forecasts from 2024-2032 by region/country and subsectors. It covers the sales/revenue/value, gross margin, historical growth and future perspectives in the Marketing Technology (MarTech) market.

Leading Players of Marketing Technology (MarTech) including:
    SAP
    Adobe
    Google
    Microsoft
    Salesforce
    Oracle
    InMarket Media
    NICE Systems
    Amdocs
    Buzzoole
    Connect Insights
    ContentGrow
    Scanbuy
    Aptean
    6Sense
    Foursquare Labs
    ActiveCampaign
    Bazaarvoice
    Acoustic
    Hubspot
    Artesian Solutions
    Acidaes Solutions

Market split by Type:
    Digital Marketing
    Offline Marketing

Market split by Application:
    Retail & E-commerce
    Media & Entertainment
    Sports & Events
    Healthcare
    Automotive & Transportation

Market split by Sales Channel:
    Direct Channel
    Distribution Channel

Market split by Region/Country:
    North America (United States and Canada)
    Europe (Germany, UK, France, Italy, Spain, and Russia, etc.)
    Asia-Pacific (China, Japan, Korea, India, Australia, and Southeast Asia, etc.)
    South America (Brazil, Mexico, and Argentina, etc.)
    Middle East & Africa (Turkey, UAE, Saudi Arabia, and South Africa, etc.)

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Table of Contents

Chapter 1 Marketing Technology (MarTech) Market Overview
    1.1 Marketing Technology (MarTech) Definition
    1.2 Global Marketing Technology (MarTech) Market Size Status and Outlook (2018-2032)
    1.3 Global Marketing Technology (MarTech) Market Size Comparison by Region (2018-2032)
    1.4 Global Marketing Technology (MarTech) Market Size Comparison by Type (2018-2032)
    1.5 Global Marketing Technology (MarTech) Market Size Comparison by Application (2018-2032)
    1.6 Global Marketing Technology (MarTech) Market Size Comparison by Sales Channel (2018-2032)
    1.7 Marketing Technology (MarTech) Market Dynamics
        1.7.1 Market Drivers/Opportunities
        1.7.2 Market Challenges/Risks
        1.7.3 Market News (Merger/Acquisition/Expansion)
        1.7.4 Key Trends in Marketing Technology (MarTech) Market
Chapter 2 Marketing Technology (MarTech) Market Competition by Player
    2.1 Global Marketing Technology (MarTech) Sales and Market Share by Player (2021-2023)
    2.2 Global Marketing Technology (MarTech) Revenue and Market Share by Player (2021-2023)
    2.3 Global Marketing Technology (MarTech) Average Price by Player (2021-2023)
    2.4 Players Competition Situation & Trends
    2.5 Conclusion of Segment by Player
Chapter 3 Marketing Technology (MarTech) Market Segment by Type
    3.1 Global Marketing Technology (MarTech) Market by Type
        3.1.1 Digital Marketing
        3.1.2 Offline Marketing
    3.2 Global Marketing Technology (MarTech) Sales and Market Share by Type (2018-2023)
    3.3 Global Marketing Technology (MarTech) Revenue and Market Share by Type (2018-2023)
    3.4 Global Marketing Technology (MarTech) Average Price by Type (2018-2023)
    3.5 Conclusion of Segment by Type
Chapter 4 Marketing Technology (MarTech) Market Segment by Application
    4.1 Global Marketing Technology (MarTech) Market by Application
        4.1.1 Retail & E-commerce
        4.1.2 Media & Entertainment
        4.1.3 Sports & Events
        4.1.4 Healthcare
        4.1.5 Automotive & Transportation
    4.2 Global Marketing Technology (MarTech) Revenue and Market Share by Application (2018-2023)
    4.3 Conclusion of Segment by Application
Chapter 5 Marketing Technology (MarTech) Market Segment by Sales Channel
    5.1 Global Marketing Technology (MarTech) Market by Sales Channel
        5.1.1 Direct Channel
        5.1.2 Distribution Channel
    5.2 Global Marketing Technology (MarTech) Revenue and Market Share by Sales Channel (2018-2023)
    5.3 Conclusion of Segment by Sales Channel
Chapter 6 Marketing Technology (MarTech) Market Segment by Region & Country
    6.1 Global Marketing Technology (MarTech) Market Size and CAGR by Region (2018-2032)
    6.2 Global Marketing Technology (MarTech) Sales and Market Share by Region (2018-2023)
    6.3 Global Marketing Technology (MarTech) Revenue and Market Share by Region (2018-2023)
    6.4 North America
        6.4.1 North America Market by Country
        6.4.2 North America Marketing Technology (MarTech) Market Share by Type
        6.4.3 North America Marketing Technology (MarTech) Market Share by Application
        6.4.4 United States
        6.4.5 Canada
    6.5 Europe
        6.5.1 Europe Market by Country
        6.5.2 Europe Marketing Technology (MarTech) Market Share by Type
        6.5.3 Europe Marketing Technology (MarTech) Market Share by Application
        6.5.4 Germany
        6.5.5 UK
        6.5.6 France
        6.5.7 Italy
        6.5.8 Spain
        6.5.9 Russia
    6.6 Asia-Pacific
        6.6.1 Asia-Pacific Market by Country
        6.6.2 Asia-Pacific Marketing Technology (MarTech) Market Share by Type
        6.6.3 Asia-Pacific Marketing Technology (MarTech) Market Share by Application
        6.6.4 China
        6.6.5 Japan
        6.6.6 Korea
        6.6.7 India
        6.6.8 Southeast Asia
        6.6.9 Australia
    6.7 South America
        6.7.1 South America Market by Country
        6.7.2 South America Marketing Technology (MarTech) Market Share by Type
        6.7.3 South America Marketing Technology (MarTech) Market Share by Application
        6.7.4 Brazil
        6.7.5 Mexico
        6.7.6 Argentina
        6.7.7 Colombia
    6.8 Middle East & Africa
        6.8.1 Middle East & Africa Market by Country
        6.8.2 Middle East & Africa Marketing Technology (MarTech) Market Share by Type
        6.8.3 Middle East & Africa Marketing Technology (MarTech) Market Share by Application
        6.8.4 Turkey
        6.8.5 UAE
        6.8.6 Saudi Arabia
        6.8.7 South Africa
    6.9 Conclusion of Segment by Region
Chapter 7 Profile of Leading Marketing Technology (MarTech) Players
    7.1 SAP
        7.1.1 Company Snapshot
        7.1.2 Product/Service Offered
        7.1.3 Business Performance (Sales, Price, Revenue, Gross Margin and Market Share)
    7.2 Adobe
    7.3 Google
    7.4 Microsoft
    7.5 Salesforce
    7.6 Oracle
    7.7 InMarket Media
    7.8 NICE Systems
    7.9 Amdocs
    7.10 Buzzoole
    7.11 Connect Insights
    7.12 ContentGrow
    7.13 Scanbuy
    7.14 Aptean
    7.15 6Sense
    7.16 Foursquare Labs
    7.17 ActiveCampaign
    7.18 Bazaarvoice
    7.19 Acoustic
    7.20 Hubspot
    7.21 Artesian Solutions
    7.22 Acidaes Solutions
Chapter 8 Upstream and Downstream Analysis of Marketing Technology (MarTech)
    8.1 Industrial Chain of Marketing Technology (MarTech)
    8.2 Upstream of Marketing Technology (MarTech)
    8.3 Downstream of Marketing Technology (MarTech)
Chapter 9 Development Trend of Marketing Technology (MarTech) (2024-2032)
    9.1 Global Marketing Technology (MarTech) Market Size (Sales and Revenue) Forecast (2024-2032)
    9.2 Global Marketing Technology (MarTech) Market Size and CAGR Forecast by Region (2024-2032)
    9.3 Global Marketing Technology (MarTech) Market Size and CAGR Forecast by Type (2024-2032)
    9.4 Global Marketing Technology (MarTech) Market Size and CAGR Forecast by Application (2024-2032)
    9.5 Global Marketing Technology (MarTech) Market Size and CAGR Forecast by Sales Channel (2024-2032)
Chapter 10 Appendix
    10.1 Research Methodology
    10.2 Data Sources
    10.3 Disclaimer
    10.4 Analysts Certification

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